The following information is provided as a courtesy to our members and hospitality partners.
Visitors are reported by DMA.
* DMA (Designated Market Area) regions are the geographic areas in the United States in which local television viewing is measured by The Nielsen Company. The DMA data are essential for any marketer, researcher, or organization seeking to utilize standardized geographic areas within their business.
Kansas City, KS/MO DMA
- 2017 Ad Effectiveness & ROI Research Highlights (PDF 1/18/18)
- 2016 Economic Impact & Visitor Profile Highlights (PDF 9/14/17)
- 2015 Ad Effectiveness & ROI Research Highlights (PDF 12/4/15)
- 2014 Economic Impact & Visitor Profile Study Highlights (PDF 10/1/15)
- 2014 Ad Effectiveness & ROI Research Highlights (PDF 12/2/14)
- 2014 Ad Effectiveness & ROI Presentation (PDF 12/2/14)
- 2014 Meeting Planner Research Study Highlights (PDF 6/18/14)
- 2012 Economic Impact Study & Visitor Profile Presentation (PDF - 10/24/13)
- 2012 Visitor Profile & Economic Impact Research Highlights Sheet (PDF - 11/12/13)