Adam Sacks
Visit KC is proud to welcome Adam Sacks, President of Tourism Economics; an Oxford Economics company dedicated to analytically-based consulting to the tourism sector.
Expectations and Risks for the Economy of Travel
The travel industry has enjoyed nearly continuous growth for more than seven years. Analysts from all corners are reasonably asking how much longer this growth cycle can last. Rising risks are only amplifying the volume of these questions. Adam Sacks will survey the state of the US and global economies and share his firm’s view of the implications for the KC visitor economy.
More about Adam Sacks
Over the past 20 years, Adam has worked with hundreds of travel sector clients to address fundamental economic questions. Adam has worked with national, provincial/state and local tourism offices throughout the world. He is an authority on measuring the economic impact of tourism activity—both broadly and for specific initiatives and projects. He has advised destinations on tourism investment policy, the effects of proposed entry procedures, tourism taxation, and marketing strategies. He has provided numerous destinations with analysis on market positioning and emerging opportunities.
He is an expert in developing custom systems for quantifying relevant tourism market segments and tracking the competitive landscape for clients. Adam has developed tourism forecasting models with unrivalled track records. Adam has implemented the UN-sanctioned TSA methodology for measuring the economic impact of tourism for over a dozen countries and for seven states in the US. Adam is a compelling and sought-after speaker on issues related to tourism market analysis, the economic impact of tourism and travel-demand forecasting. He also has presented tourism impact results to governments around the world.